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4. Smith, V. 'Theory, Experiments and Economics', The Journal of Economic Perspectives,Vol. 3, No. 1, 151-69 1989

Lernziele

Der Studierende

• versteht den Ökonomen als Ingenieur, um Märkte zu entwerfen
• stellt verschiedene Märkte und deren Marktmechanismen gegenüber und evaluiert die Markteffizienz
• wendet spieltheoretische Modellierung sowie Mechanism Design und Auction Theory als Methode zur interdisziplinären Evaluierung an

Inhalt

The ongoing advancements in information technology have revolutionized traditional business processes and given rise to electronic marketplaces. In contrast to physical marketplaces, electronic markets do not just evolve, but must be carefully designed, implemented and monitored and evaluated. Moreover electronic markets demand open and flexible platforms as well as adequate standards and information services. Future Market Engineers must therefore be able to consider the economic, legal and technological dimension of markets simultaneously. The lecture focuses on the discussion of (1) Microstructure, (2) IT infrastructure, and (3) Business Structure of electronic markets. Hence, students will be taught the economic incentives that a market can impose on market participants, development models for implementing markets, and business models for the application of markets.

Verwendete Medien

• Powerpoint,
  
• eLearning Plattform Ilias