Greta Hoffmann is a studied Product- and Game Designer with experience in the fields of Graphic Design, Game Design and Project Management. As a guest researcher at the Institute of Information Systems and Marketing in the research group “Digital Experience and Participation” she conducts research on aspects of gaming and game design elements that are directed towards the improvement of knowledge and motivation in social and ecological public contexts. Her research activities are specifically focused on investigating the connections between learning oriented game-design elements and parameters of performance, learning effect and motivation. Furthermore fundamental research is being conducted in terms of developing an interactive interface for a taxonomy of game design elements.
Forschungsinteressen & -methoden
- Gamification and gratification systems
- Classification of game-design elements
- Learning effects and Motivation
- Laboratorial experimentation/Card-sorting
Vorlesungen, Übungen, Seminare
SS 2019
- Guest Lecturer (Gamification) - Geschäftsmodelle im Internet (Vorlesung und Übung)
WS 2018/19
- Guest Lecturer: "Junge Talente - Wissenschaft und Musik", "Nacht der Wissenschaft"
SS 2018
- Seminar Participation and Collaborative Services
- Practical Seminar in Digital Experience
- UX JamCamp
- Guest Lecturer (Gamification) - Geschäftsmodelle im Internet (Vorlesung und Übung)
WS 2017/18
- Seminar Participation and Collaborative Services
- Practical Seminar in Digital Experience
- HfG GameLab (Paidia, Forum Ludorum, Data Driven Narratives)
SS 2017
- Seminar Participation and Collaborative Services
- Practical Seminar in Digital Experience
- HfG GameLab (Mimikry, Forum Ludorum, Data Driven Narratives, Making Games)
WS 2016/17
- Seminar Participation and Collaborative Services
- HfG GameLab (Mimikry, Forum Ludorum, Data Driven Narratives, Making Games)
Lebenslauf
| 02.2017 - 02.2019 | User Experience Designer at Union Investment Frankfurt |
| 10.2015 - Today | Guest Researcher at the Institute of Information Systems and Marketing at the KIT (Karlsruhe Institute of Technology) |
| 09.2015 - 02.2017 | Lecturer for Game Design at the Academy for Communication Pforzheim |
| 10.2015 - 08.2018 | Lecturer and Head of the GameLab Karlsruhe at HfG (Karlsruhe University of Arts and Design) |
| 02.2009 - 02.2015 | Research Assistant at FZI (Research Center for Information Technology) |
| 08.2008 - 07.2014 | Study of Product Design / Game Design at HfG Karlsruhe (Diploma) |
| 06.2010 - 03.2011 | Producer at Topware Interactive |
| 08.2007 - 08.2008 | Study of History of Art at the Philipps University Marburg |
