Greta Hoffmann is a studied Product- and Game Designer with experience in the fields of Graphic Design, Game Design and Project Management. As a guest researcher at the Institute of Information Systems and Marketing in the research group “Participation and Collaborative Services” she explores aspects of gaming and game design elements that are directed towards the improvement of motivation and reward in participatory contexts. Her research activities are specifically focused on the distinction and usage of player types and long-term playing incentives.
Forschungsinteressen & -methoden
- Gamification and Gratification Systems
- Player Types and Playing Incentives
Vorlesungen, Übungen, Seminare
SS 2017- Seminar Participation and Collaborative Services
- Practical Seminar in Digital Experience
- HfG GameLab (Mimikry, Forum Ludorum, Data Driven Narratives, Making Games)
- Seminar Participation and Collaborative Services
- HfG GameLab
Lebenslauf
| 02.2017 -Today | User Experience Designer at Union Investment Frankfurt |
| 10.2015 - Today | Guest Researcher at the Institute of Information Systems and Marketing at the KIT (Karlsruhe Institute of Technology) |
| 09.2015 - Today | Lecturer for Game Design at the Academy for Communication Pforzheim |
| 10.2015 - Today | Lecturer and Head of the GameLab Karlsruhe at HfG (Karlsruhe University of Arts and Design) |
| 02.2009 - 02.2015 | Research Assistant at FZI (Research Center for Information Technology) |
| 08.2008 - 07.2014 | Study of Product Design / Game Design at HfG Karlsruhe (Diploma) |
| 06.2010 - 03.2011 | Producer at Topware Interactive |
| 08.2007 - 08.2008 | Study of History of Art at the Philipps University Marburg |
