We kicked off our Business Data and Strategy masters lecture at the KD2 Lab on 08.11.2024. Organized as a block lecture over 2 days, Prof. Weinhardt conducted thought-provoking discussions on AI, addressing fears of students on the state the future of jobs. He also highlighted the potential of (human) digital twins, AI-driven disruptions across industries, and the ever-increased need for data literacy & adoption. Students participated in interactive group cases & practiced strategizing throughout the lecture.
 
We were happy to welcome our guest speaker Vinoth Kumar Kannan ,Head of Data management & Data Marketplace, ZF Group. Aside from interesting anecdotes and professional insights on data strategizing and data products, Vinoth Kumar spoke extensively about the attributes of data economies,  data marketplaces, and the need for a data-driven mindset. He concluded by highlighting the ever-increasing need for data quality & governance.
 
The course will continue with exciting case study challenges and insights from data experts from industry and academia (Redwan Hasan, HEC Lausanne & Center for Data Quality, Rico Knapper, Chief Digitalization Officer, Starteam Global)  29.11.2024 & 13.12.2024